Ngakhale kuti mitu ya DreamWorks Animation ingakonde kutumiza mkango Alex ndi anzake ku New York m'kajambula katatu, chiwembu cha "Madagascar 3" chikhoza kukhalanso m'malo osasangalatsa. Ndizo zomwe anthu adawauza ojambula mafilimu Eric Darnell ndi Tom McGrath kumayambiriro a Los Angeles kujambula "Madagascar 2".
Pogwiritsa ntchito chojambula cham'mbuyo, McGrath adalankhula kambirimbiri kuti Alex ndi kampaniyo akhoza kuyimitsa maulendo angapo akupita ku New York. "Tikufuna kuti anthu athu abwerere ku New York, kuchokera kumeneko zonse zinayamba," akutero. "Koma padziko lapansi pali malo ambiri odabwitsa kumene angayang'ane." Polimbikitsa maganizo a mnzawo, Darnell adanena kuti malo osangalatsawa akhoza kukhala Tahiti kapena Bora Bora.
Kubwerera mu August, mkulu wa dreamWorks Animation Jeffrey Katzenberg, adanena kuti studioyo yakhala ikukonzekeretsa trikvela "Madagascar." Malingana ndi oKino.ua, ndiye adavomereza kuti filimu yomwe ikubwerayo siidzakhala mutu wotsiriza m'nkhaniyi, ndipo anthu adzawona chimodzimodzi, chifukwa potsirizira pake anyamatawo adzalinso kubwerera kwawo.