Makampani a mafashoni ali ndi maluwa enieni. Zokongola ndi zamakono lero zimakonda kuvala m'magawo onse - kuchokera kwa olemera mpaka osowa kwambiri. M'zaka za zana la makumi awiri, kukula kwa makina opanga makina kunakula kwambiri kupanga kapangidwe kogulitsa. Zovala sizinali zachilendo, zosiyana, chidutswa. Kuwonjezera pa maonekedwe apamwamba ("mafashoni"), izi ndizojambula kwambiri kuposa zinthu zogwiritsira ntchito. Zovala zapamwamba za ogulitsa chimbudzi cholemera makilogalamu 50 kapena zovala zazimayi kuchokera ku nthenga za mbalame za paradiso sizikugulitsidwa kugulitsidwa, koma mayina a olengawo adzakumbukirabe ndipo adzatenga malo oyenera m'mbiri ya mafashoni monga kuthawa kwa malingaliro aumunthu ndi matsenga a manja a ambuye aluso. Sitiyenera kuyesa kuganiza za izi mwa munthu, kuti tizitengera ngati filosofi yaumulungu: "Zikomo chifukwa chopanga, koma tawonapo!"
Mzere wachiwiri wa makina, wotchedwa pret-a-porte ("yokhazikitsidwa ndi masokosi"), ndiwo omwe amagwiritsidwa ntchito kwambiri pa moyo ndipo ndi fetasi ya akazi a mafashoni - ndi amayi okongola ndi atsikana. ndizopita kudziko la mkango wa dziko.Pamapeto pake, dziko la mafashoni liri, monga momwe, lirili, ndizo zonyenga, kuyesa kusintha malingaliro mothandizidwa ndi zinthu zakuthupi.Kuyika izi kapena sutiyi, sitingathe kokha, komanso zimaoneka ngati zochepa, zitali, zowonjezereka, zowala, zovuta znee.
Zinthu zomwe zimakhalapo: zovala ndi zikwama Prada, Louis Vuitton katundu, Tod's moccasins, zovala YSL, Lanvin, Cloe, Givenchy. Zitsanzo za aliyense - Chanel, Hermes, Etro. Kujambula Gucci, Versace - malingaliro oipa: pa mbali imodzi, ndi okwera mtengo komanso odziwika bwino, pamtundu wina - saganiziridwa kuti amatengera kukoma kwabwino.
Kwadzidzidzi kawirikawiri nsapato ndi thumba zimakhala zodula. Kumbutseni ... Koma mu kusonkhanitsa kwachizungu kwa Louis Vuitton pali thumba - pafupifupi kopi yeniyeni ya thumba la checkered la shuttles. Mtsogoleri wa Marc Jacobe, yemwe adayambitsa ndondomekoyi, adanena kuti akufuna kupereka zophweka kuti azichita zinthu zamtengo wapatali. Chikwama chokwanira ndi chokwera kwambiri, choncho zipangizo zamakina odziwika bwino nthawi zambiri zimakhala zabodza - izi ndi mtundu wotchuka wotchuka. Chanel, Bwlgari, Dior, Prada, Louis Vuitton, Hugo Boss, Gucci, Dolce & Gabbana, Fendi - uwu si mndandanda wathunthu wa mafashoni omwe ali otchuka m'mayendedwe onse. Jeans kapena maulonda a mahatchi otchuka, kuyambira $ 15 mpaka $ 100, ali pafupifupi nzika iliyonse ya padziko lapansi. Kugwiritsidwa ntchito kwa maina otchuka kumakondwera ndi dziko lonse lapansi.
KUYANKHA KUSANKHA KWA ZOKHUDZA
Pali nkhondo yeniyeni yotsutsana ndi zinyengo, zomwe zimapangitsa kuti zilango ndi zofalitsa zikhudzidwe, malamulo oteteza chilolezo amalembedwa. Kugula zinthu zabodza kuchokera kwa ogulitsa okayikitsa, musadalire khalidwe lenileni. Monga lamulo, zipangizo zotchipa zimagwiritsidwa ntchito popanga, zogwiritsira ntchito zamakono sizikuwonedwa, sizikuwoneka bwino kwa munthu wamba. Zovala za amayi zimakopedwa kupyolera mu chithunzicho kapena mankhwalawa amatha ndipo mapangidwe amapangidwa mosaganizira zolima ndi zomwe zimadulidwa.
Pali chinthu chimodzi chofunikira: zinthu zamtengo wapatali sizikumva zoipa. Mankhwala amphamvu kapena otsika mtengo a caramel fungo amatiuza kuti izi ndi zabodza. Zinthu zodula ndi ZONSE! - kununkhira bwino ndi kochepa. Zina zonse zikhoza kupangidwa. Kuli bwino kubodza, kukwera mtengo. Aliyense wogula ali ndi ufulu wosankha kugula "falshak" kapena kumvetsera zinthu zambiri za demokalase zamtengo wapatali, mzere wachiwiri ndi wachitatu kapena msika wambiri. Pambuyo pake, mtengo sikuti nthawizonse umakhala chizindikiro cha moyo wautali wa chinthu. Timalipira dzina lotchuka, pafupi ndi tag. Tiyenera kukumbukira kuti mafashoni amalingalira ndi ojambula onse, kotero ngati simukufuna kutero, nthawi zonse mukhoza kuyang'ana zinthu zotsika mtengo, mwachitsanzo, m'masitolo Mango, Zara, accessorize.
Pali makampani angapo omwe amadziwika chifukwa cha zipangizo komanso mabala, monga Marc O'Polo, Esprit, S'Oliver, Sasch, Marks & Spencer, Benetton, H & M, Lacoste, Tommy Hilfiger; Mitundu ya jeans Levis, Celvin Klein Jeans, masewera Adidas, NIKE, Puma. Kugulira zovala za amayi a malonda otchuka mu sitolo yomweyo, tikhoza kukhala otsimikiza kuti iwo amavala moyenera mwatchutchutchu. Uwu ndi mtundu wathanzi wodalirika komanso wochepetsetsa umene umatchuka kwambiri padziko lonse lapansi lero: umakhala ndi moyo wako ndipo usakokomeze chikhalidwe chako mwa zovala.
ZOCHITIKA ZAMBIRI
Yesetsani kupanga zinthu pazinthu zodziwika bwino za Otto, Quelle, La Redoute. Choyamba - izi ndizozidziwika bwino, zomwe dzina lomwe lili pachivundikiro limatsimikizira khalidwe, limateteza fake, zimakupatsani malangizo pazolemba - makanema amagwirizana ndi ojambula otchuka, ojambula zithunzi, stylists. Ndipo zonsezi, zomwe ndizofunikira, pafupifupi mitengo ya ku Ulaya.
Pafupifupi chaka chilichonse, mayina atsopano amawoneka m'mafashoni. Monga lamulo, achinyamata opanga kuyesa amayesa kukopa chidwi ndi chiyambi cha masomphenyawo ndi njira yatsopano, kotero anthu ali ndi chidwi chochepa. Okonda kwambiri amakhala okondwerera, akubwezeretsanso mndandanda wa maina otchuka.
Udindo waukulu pakupanga zokonda umawonetsedwa ndi nyenyezi ndi mikango yadziko. Zokonda zawo zimatsatiridwa kapena zokhudzidwa. Zaka zaposachedwapa, mgwirizano pakati pa mafashoni otchuka ndi nyenyezi ndi ovomerezeka. Kubala kwa njira iyi, ndikuganiza, ndi yoonekeratu kwa aliyense. Malonda akukula, masitolo ndi ogula akukhala bwino.
Gwen Stefani (LAMB) (okwera mtengo), Bonece (House of dereon) (okwera mtengo), Anastacia (Anastacia ndi S'Oliver) (wotsika mtengo), akukonzekera mawonekedwe a zovala za Russia kuchokera kwa Sarah Jessica Parker. Kukongola kwa nyenyezi ndizovala zabwino kwambiri za zovala zawo. Iwo ndi chitsanzo chabwino kwambiri.
IFE NDI KULINGA: FUNANI MAFUNSO
Demokarase, chilengedwe, zosavuta ndi chitonthozo ndizopambana kwambiri pa mafashoni a zaka za m'ma 2000, makamaka zovala za olemera ndi osauka zili zofanana ndi ergonomic. Palibe kusiyana kwakukulu kaya kudula, kukongoletsa, kapena zipangizo. Munthu yemwe salowa mkati mwazinthu zovuta kupanga, zimakhala zovuta kusiyanitsa chinthu chopangidwa kuchokera ku katundu. Inde, ambiri sazisowa. Chisangalalo chiri pachiyambi.
Chilakolako cha mafashoni ndi mania, kuthamangitsa zinthu zamtengo wapatali zofanana ndi kusaka kwenikweni. Makamaka ku Russia, kotero njala ya nthawi yochepa. Ndikufuna zambiri. Monga mmodzi mwa abambowo ananena mwaulemu kuti: "Zonsezi sizinapangidwe kuti zigonjetse kugonana kolimba, koma kwa atsikanawo kuti adziŵe Gucci yemwe ali wotetezeka kwambiri." Ndikuganiza kuti sali kutali ndi choonadi. Zimakhala zovuta kuti mayi wamng'ono amenyane ndi gulu lonse la anthu aluso komanso akatswiri ogwira ntchito m'mafashoni. Chifukwa chake, wotchuka kwambiri ku Russia Dior, Roberto Cavalli, Gucci - zawo zosangalatsa, zokondweretsa, zokongoletsera, mwachiwonekere, zoposa zina zimaphatikizidwa ndi zokoma zathu. Chizolowezi chokonda Prada, Cloe, YSL, Chanel ndi chikhalidwe cha Kumadzulo, kumene kuli kofunika kwambiri kuti munthu azikhala bwino komanso atonthozedwe, komanso zovala zamtengo wapatali sizili chizindikiro cha kupambana, koma zimakhala zogwirizana ndi zachuma
Chikhalidwe cha Russia chokhala ndi ndalama zopitirira 50% pazovala ndizosiyana. M'dziko loperewera, kusagwirizana kwenikweni kumakhudzana ndi zomwe mwavala. "Kuvala zovala" kuli kutali ndi kulikonse: kumatsatira mwamphamvu madiresi amavomerezedwa kwa anthu ogwira ntchito, ndipo shopaholics amachiritsidwa ku malo apadera. Kumadzulo, kumatha kugwirizanitsa zomwe munthu ali nazo komanso zosowa zake ndizofunika. Kumeneku sizingatengedwe ndifupipafupi, koma kudalira zam'mbuyo, choncho chizoloŵezi cha zakudya ndi chosiyana. Madera oyambirira - maphunziro, malonda. Kugwiritsira ntchito zovala za anthu otchuka kwambiri sizinkaposa 20% ya bajeti.
Mosakayikira, Russia idzasuntha njira yomweyo. Patapita kanthawi, sitidzatha kuyamikira ndalama zomwe zili panthawi yochepa chabe komanso zopanda nzeru zomwe sizingakhale mliri, ndipo apaulendo athu adzaleka kuyang'ana patali m'misewu ya midzi ya dziko lapansi. Ndondomekoyi ili ndi mphamvu zatsopano: lero anthu ambiri a ku Russia akukhala mafano apadziko lonse.