Kutsatsa malonda, chuma kapena chinyengo?

Anthu ambiri omwe amagwira nawo malonda, amalankhula mwachidwi za zakumwamba -pamwamba zowonjezera ndalama zowonjezera ndalama ndi zopangira zokometsera zoperekedwa ndi kampani yawo. Koma, ngakhale zili choncho, pali kudalira kosatha m'mawu awa. N'chifukwa chiyani zili choncho? N'chifukwa chiyani bizinesi yamakono ndi yoipa?

Kulongosola kwachidule kwa zokondweretsa zamakono kugulitsa kumafikira ku mwayi wopatsidwa mosavuta mwa kuyankhulana ndi anthu ndi kuwapatsa mankhwala abwino. Koma vuto ndilo anthu ochepa okha omwe ali okonzeka kugula ngakhale mankhwala apamwamba kwambiri pamtengo woperekedwa ndi oimirawo. Ndipo kukayikira uku kukuwonjezeretsanso chifukwa chakuti mtengo wa mankhwala omwewo mu nyumba yosungiramo katundu (kwa mamembala a dongosolo) ukhoza kukhala 30 peresenti kapena wotsika mtengo kuposa momwe ukuperekera kwa iwe.

Choncho, kawirikawiri pamakhala ogula ochepa kwambiri kwa anthu ogulitsa ntchito. Ndalama zazikulu zomwe amalandira kuchokera kwa anzawo anzawo - omwe adasainira kachitidwe kachitidwe kameneka, koma osati ku malonda enieni, monga momwe zimakhalira pamalonda.

Mapangidwe a bungwe la makampani opanga makampani akulimbikitsa kwambiri njirayi: mmalo mogwira ntchito nokha - mumaphatikizepo dongosololi anthu ambiri, aloleni kuti akugwiritseni ntchito. Pansi pa cholinga chomwecho, mlengalenga wodzisangalatsa umapangidwira, mofanana ndi mlengalenga m'magulu ambiri (zolinga ziri zofananamo, gulu lokha limagulitsa osati mankhwala, koma auzimu). Ndipo chimwemwe ichi ndi chopangidwira chifukwa pansi pake pali vuto lalikulu la maganizo: pambuyo pake, ochepa chabe mwa anthu amalonda omwe amagwirizana nawo amapeza ndalama zambiri pa izi. Ambiri angapeze ndalama, kapena amathera pazinthu zawo zokha kuposa momwe amapezera pogulitsa.

Motero, anthu ambiri amabwera ku makampani osungira malonda osati kwa mankhwala (mwachuluka, mafananidwe ofanana ndi omwe amapezeka nthawizonse kwa opanga ena), koma pofuna kupeza zosavuta kupeza. Koma kwenikweni imodzi mwa iwo imalandira.

Zikudziwikiratu kuti n'zosatheka kulowa m'dongosolo lokha kuti mugule katundu wofunikira pamtengo wotsika. Koma zochitika za bungwe la bizinesi zamakono zimapangitsa kuti njirayi ikhale yosasangalatsa: mutabwera ku sitolo, mukuyembekeza kulandila kuwonjezera pa mankhwalawa komanso ntchito. Mofananamo, ntchitoyi imaperekedwa kwa inu ndi bwana wamalonda amene amagwiritsidwa ntchito. Koma m'mabwalo osungirako makampani ochezera a pa Intaneti, palibe ntchito yotere - zonse sizinakonzedwe mwanjira yowongoka komanso yosasangalatsa monga zikuwonekera m'mabuku otsatsa malonda. Choncho, ngakhale simukufuna kulipira ndalama zokwanira 30% za mtengo wa mankhwalawa - sizikuwoneka kuti mungafune kuugula payekha pa malo ogulitsa. M'malo mwake, yesani kutenga analoji ku sitolo yapafupi.

Ndipo kuchokera apa ife tikubwereranso ku lingaliro lomwelo: malonda a malonda samabwera kwa mankhwala. Makampani opanga makampani ali ndi chiyembekezo chokhala ndi ndalama zosavuta.

Pachifukwa ichi, mndandanda wapadera umasonkhanitsidwa mu makampani a grid. Anthuwa amapereka pa tchuthi okha katundu wa kampani yawo (ngati mukufunikirabe kupereka mphatso - bwanji osapeza bonasi), ndipo yesetsani kugwiritsa ntchito msonkhano uliwonse kuti mupititse patsogolo malonda anu, komanso kuti mutengeke pakhomo la dongosololo. Kawirikawiri izi zimakhudza kwambiri kulankhulana.

Fanizo labwino lingakhale ngati kuyimitsa basi ya kampani imodzi ya grid: izi ndizo ndekha zodziwika ndi ine ku Kiev basi, kumene kulibe ma queues. Anthu omwe amagwiritsidwa ntchito pa malonda, poyamba samangoganizira zokhazikika komanso kupanga mapangidwe a anthu, omangidwa pa malamulo ndi malamulo ena. Ambiri mwa iwo (ngakhale, mwachiwonekere, osati onse) amakonda kuchita zogwirizana ndi "amene anali ndi nthawi - adadya." Izi zingakhale zogwira mtima phindu laumwini, koma sizimaphatikizapo ntchito yothandizira.

Chipangizo cha dongosololi chimalimbikitsa mawonetseredwe ndi ochita malonda a zamalonda a mitundu yoopsya kwambiri ya capitalism zakutchire. Kutsatsa malonda kumasankha anthu enieni - ndipo ndi omwe amapindula mu bizinesi ili. Inde, iwo amakhalapo nthawi zonse mdziko lathu, ndipo amafunikanso kuchita chinachake - kotero ndi zabwino kuti pali machitidwe omwe amawapatsa ntchito. Komabe, palibe aliyense wogwira ntchito zamalonda ogwira ntchito yabwino angakhale mtumiki wodalirika wa kampani ina iliyonse. Koma ngati mukufuna ntchito yamagulu, ndipo simukufuna kusakaniza malonda ndi maubwenzi abwino ndi apabanja - ganizirani mosamala musanapite ku intaneti.


Wolemba: Vyacheslav Goncharuk